The
Atlanta Business Chronicle reports that Macy's has signed Mo up to appear in Father's Day promotions for the retailer.
To support the promotion, Macy's has signed a number of club sponsorships, including the Braves, Astros, Cardinals and Reds. In the week before Father's Day, it will hold Macy's nights at those ballparks, where it will distribute gate premiums and coupon books. Some of the players will make appearances at local Macy's stores, and the retailer is using autographed baseballs as a premium that shoppers can buy at a discount with a purchase. Additional elements to the sweepstakes in some markets include unique baseball prizes, such as having a father/son catch on your favorite local MLB diamond.
Via
Steve.
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